IXDA Panel discussion for World Interaction Design Day

Jennifer Blatz IXDA leadership and moderator for UX Design event.
Jen Blatz leads a panel of 10 UX and design professionals and students as part of World Interaction Design Day. That’s me, to the left behind the podium.

The Dallas Chapter of IXDA (Interaction Design Association) participated in the first Word Interaction Design Day. Cities all over the world, in a number of formats, celebrated the day with speakers, panelists and activities to promote Interaction Design.

The theme for the first Interaction Design Day was Diversity and Inclusion.

For the Dallas event, we decided to host a panel of user experience, designers and leadership professionals to talk to students and audience members about how they promote diversity and inclusion in their work place. Since we were holding the event at UTD (University of North Texas Dallas) we knew there would be a number of students in the audience. So we also included a couple of students on the panel so that they could provide their perspective on the topic as well.

Jennifer Blatz UX Designer moderatesWorld Interaction Design Day panel on Diversity and Inclusion.
Side view of the panel on stage from the moderator’s podium.

Sometimes with events, you have more topics you want to cover than time to cover them. I had a ton more questions than I knew we would be able to cover. Plus, with such a large panel, I knew that allowing 2-3 panelists to answer each question, and therefore offer a differing perspective, time would be short and questions would be few.

Some of the topics I wanted to cover included:

Design

  • Why did you get in to UX design?
  • What do you wish you had known before starting a career in design?

Diversity

  • How do you promote diversity and inclusion on your team?
  • How do you promote diversity and inclusion for your customers?
  • Student question: how do you promote diverse perspectives in your projects?

Hiring

  • What are some of the questions a person should ask when going on interviews?
  • Student question: As a student, in relationship to diversity, what are you looking for in a work environment?

Misc

  • What advice do you have team members on overcoming bias? What about teams as a whole?
  • How do you handle the occasions when you aren’t included and should be?
  • How has your work environment changed since you first started your career?
  • Was there a time when you truly felt like you had a seat at the table? What led up to it and what happened next?

Wrap up topics

  • What advice do you have for people entering into this field and may not feel well-represented?
  • What advice would you give to those already in the field, but may not know how to promote a more diverse culture?

World Interaction Day poster design

Of course, I only had the opportunity to ask a fraction of these questions. But as in typical Jen Blatz style, I was over prepared and made sure I had plenty of questions and topics to fill an evening. That is ok though. We still got to cover some really interesting topics in a short night. Students were very happy to learn from the professionals. The pros were happy to share their wisdom and experience. Audience members who were also professional gained a lot from the discussion. Overall, I would say the first World Interaction Design day was a success.

Jennifer Blatz UX designer an IXDA leader and moderator.
This great group of panelists helped to make World Interaction Day a success. That is me, front and center in this picture happy meet the panelists in the “green room” before e got started.

Big Design Dallas: Weekend of UX design

Big Design conference bad attended by Jennifer Blatz UX designer
Big Design conference is a great place to meet others in the UX design community.

This was the third year for attending the local UX conference known as Big Design conference or Big D for short. All I can say that is we are really lucky to have such a conference here in Dallas, and at a pretty reasonable price. This year, Kim Goodwin, famed author and Cooper alum gave the opening speech.

I love attending Big D for a number of reasons. Like I mentioned before, it’s a great conference for any local level, let alone Dallas.

Second, there are so many good topics, it is so difficult to decide what session to attend. That is the most difficult part of Big D: to decide which seminar I am going to attend.

Big D it’s a great place to learn about new topics. I attending Marti Gold’s session about multi modal interfaces. As UX designers, we always need to evolve abd learn about the latest trends in technology to stay relevant. We’ve had  to learn how to design websites and software, nd then how to apply that design to mobile devices. Now we need to think about designing for other senses like voice interfaces. Marti’s talk talked about the best practices of multi modal interface design. More importantly, how there are NOT best practices yet because it’s still a very young and emerging field. Her talk was particularly interesting to me.

Jen Blatz attend Big Design, Big D UX conference
The trade show is a great place to hang out between sessions and pick up some swag. I can be seen in this photo, with my co-worker Chris, planning which session were were going to attend next.

In between sessions, the trade show or vendor area is a great place to hang out and meet new people. Most importantly, it’s a great place to pick up some swag. I think I have enough notebooks to last me a lifetime. ha. I would swing by there to meet recruiters, grab some energy candy and consult the schedule for the next session.

Finally, it’s a great place to catch up with old friends. I always see old co-workers from Capital One and always get the chance to exchange hugs with them. I also love connecting old friends with new (to them) friends. Conferences like this are a great place to network. Not only can you learn about your trade at Big D, you can also meet new friends and reconnect with old ones.

Jen Blatz UX designer attends BigD design conference
Good turn out in the gran ballroom at Gilly’s.

Giving back as a UX Designer – Dallas Give Camp

Jennifer Blatz UX design website
Jen Blatz lays out the sitemap for the Dallas Goethe Center website for all of the team to see.

This past weekend was a busy and productive weekend for me. I participated in my first Dallas Give Camp.  What is Dallas Give Camp you might ask? Dallas Give Camp is an annual event where professionals ranging from UX designers, business analysts, project owners, developers and other technology-related professionals come together with non-profit organizations to design or redesign the organizations website.

Dallas Give Camp’s Mission:

“We support our communities by bringing together motivated volunteers to dedicate their professional expertise, deep insights, and individual talents to further the missions of local charitable organizations through the applied use of knowledge sharing, technology solutions, and innovative design.”

It’s a jam-packed weekend starting Friday evening at 5 p.m. and ended Sunday evening at around 4 p.m. Yes, you do get to go home and sleep. It’s not one of those all-nighter type hackathons (Thank goodness. I am too old for those. Ha!) But I was there, fully-invested for each hour and minute.

What was my assignment?

I was the UX designer helping redesign the Dallas Goethe Center’s website.  I’ll refer to the organization as DGC for short. The DGC is a local organization that promotes German language learning and culture in North Texas. They have two primary audiences: students and parents of students who want to learn to speak German, and members who participate in the cultural events.

What was my role?

As the UX designer, I worked with the team of developers to come up with a technology solution. I also worked with stakeholders to surface DGC’s problems, pain points and needs to understand what they wanted out of the new website. Also, I helped make sure that the project was moving forward, all pages and components were being built, and the content was being added to the pages.

What was the problem?

Their current website platform was on Drupal, and they wanted a platform that was easier to work with. That new platform was WordPress, which is what Dallas Give Camp encourages all teams to work on. Drupal was difficult for DGC’s Drupal-challenged volunteers and staff to update. It was also technologically limited, restricting features like easy “customer shopping” and website customization. The Divi theme on WordPress would help with org overcome these challenges.

Jennifer Blatz UX design website
BEFORE The Dallas Goethe Center website before the redesign. This was the page to purchase or renew your membership.
Jennifer Blatz UX Design Goethe Center website redesign.
AFTER The new way to sign up for membership is much more visually appealing than just a boring table. Now there are interesting icons to illustrate the different levels one can purchase. The purchase buttons are also more interactive.

How did I get started?

As with any good UX designer, I wanted a better understanding of the problem. The week before Give Camp, I talked with three members of the DGC staff to get their perspective of the website. We talked about reasons why customers come to the site, their pain points and goals for the new website. I wanted to do this initial research to get different perspectives on how the website could be improved.

What was my challenge?

I was very new to the Divi theme and have very little experience with WordPress. My experience is pretty much just posting stories to this lovely blog. Nothing too fancy. So I am not in the regular practice of building out pages or components within WordPress. I needed a tutorial quickly on how to work in the Divi theme, where to find things and how I can get up and running asap. I will say, I am really spoiled in working within WYSIWYG programs like Sketch.

How did I collaborate?

I worked with developers to understand our technology constraints. The devs also helped me understand Divi themes, WordPress and basic CSS. Thank goodness I had a basic knowledge of code. It did help me customize things a bit – once I found out where to do that within the Divi theme interface. I also worked with several stakeholders from the DGC who were our on-site subject-matter experts. It was wonderful to have them on site, right there to answer any questions we might have at any moment. The best part is the staff members from DGC were at Give Camp from the start of the day until late in the night. They were just as committed and involved as we were.

Jennifer Blatz UX design website
I put up the sitemap fo all of the team to see and validate. I also included sketches for basic website structure.

Friday

We started Friday evening, with a hearty dinner to get us ready for the first night of the event. We met the team, broke down the problems and prioritized the major issues we needed to solve. We talked about what aspects of the website needed to be improved, what new pages we needed to create and we were introduced to WordPress and the Divi them. But the end of Friday evening, at 10:30 p.m., we had a pretty good plan of the site map, what pages we needed to build and what elements would go on those pages.

Saturday

Bright-eyed and bushy-tailed, we all rolled in around 9 a.m. ready to build out the site. I wrote the site map on the whiteboard so that we could verify that we had all of the content included. I also started sketching out some basic wireframes to further validate that all content was accounted for. Then it was time for me to get to work.

Like I mentioned earlier, I was pretty inexperienced with WordPress, and had no previous knowledge of the Divi theme. So I was pretty slow to jump right in and churning out components. That is what I wanted to do. I am so used to just being able to build things at a pretty hefty speed in Sketch. But this proved to be much more challenging than expected. I wanted to get pages build and templates ready ahead of the team so that they could just plug and play.

A number of pages had 3 cards, in a box, of content to lead the page. I wanted this component to be built and ready to go so that it would be consistent across all instances. But it took the developer and I over an hour to get it built to (near) the specifications I had in mind. Yes we got it built, but it ate up a lot of time. Yikes! Now we were approaching early afternoon and time was pressing against us. We had a lot of pages to build. We had to get components like boxes, buttons, purchasing options and other website elements on the page. We had to get all of the content on those pages. The content was all really, really long, so we needed to edit that content down to digestible chunks. Then we needed to apply some design style to improve the design beyond the basic offering.

Well, shit started hitting the fan in the early evening. We were very behind. We still needed pages built, components added, content added and interactions tested. We started to panic. Well, I did. We did not know who was working on what. We were not really sure what was and was not finished. It was a mild case of chaos.

We called in some help. A floating developer came in and assessed the situation. We had not been using Trello. Hence, we did not know who was assigned to what part of the project and how that was progressing. So we got all the remaining work on the board. That way we got a bit more organized and figured out who was responsible for what. By 10:30 at night, we were running on fumes. We finally got all the pages created, components on them, and basic content on most of them. We had not adjusted the style from the out of the box offering. And we had not even begun to test items like links, shopping cart functionality or other interactions. But that was OK. We still had a few hours on Sunday to do our best to make it to the finish line. At least now the fire was contained.

Jennifer Blatz UX design website
AFTER The events page after the redesign. We could now highlight the major events happening within the org.

Sunday

Bright and early again. It was a calm atmosphere, coming to terms with the fact that not all of our to-do list was going to be complete. Content was on the pages, but it still needed to be edited. Style was not going to be modified, but it was pretty good looking for now. Links and buttons were going to be tested. The shopping cart experience was working. We were very close to a functioning website. The stakeholders were very pleased with the progress we had made in just one weekend and were very excited to launch. We were 90 percent to complete success. And 90 percent is not only good enough, it’s pretty damn good.

We wrapped up the day updating the Trello board with tasks that still needed to be completed after Give Camp. We all gathered again for all of the Give Csamp teams to share their stories and display their much-earned success. We had built a website in just one weekend and it was pretty kick-ass.

What did I learn?

I need to get ahead of the game: I should have worked on the design solution earlier and started constructing wireframes, mockups and structure.

I need to learn the technology: I should have looked in to Divi a bit more. I should have learned the capabilities before hand and thought about how I wanted to tackle some of the design challenges.

I need to track the progress: We were assigned a Trello board well before kickoff, but we quickly abandoned it in the midst of the chaos. But there’s a reason why they gave us access to Trello, and we should use it. Tracking our progress on Trello got us back on line and better organized.

I can do it: I can pick up new technology. I can work with a new team. I can get a lot of work done in a short amount of time. I can establish a good comradery with a team and help us get to a common goal. I can do it!

Jennifer Blatz UX design website
Our volunteers and Dallas Goethe Center stakeholders made it through the weekend.

Would I do it again?

Hell yeah! Maybe not for another year. But yes I would do it. It was fun to work on something different and get fully emerged in the website design process. It was great to have stakeholders on hand who were willing to get their hands dirty and pitch in to get things done. It was exhausting to put in so many hours straight. But it was exhilarating to jive through and get it done. Most importantly, it felt really great to contribute my skills as a UX designer in a positive way and to give back to the community in some way. Working with Dallas Give Camp and the Dallas Goethe Center was professionally and personally rewarding for sure. Sign me up for next year – after I get a bit of a nap.

How to… Prepare for a UX job interview

How to UX design series by Jennifer Blatz UX DesignerOh the dreaded job interview. No one likes to have to interview for a new job. But it’s the necessary evil that we as UX designers all have to face at one time or another. I have found there are a few techniques that have helped me prepare for the interview as best as I can. I’ll be honest, I have not landed every job I have interviewed for. Not even close. But I look at every interview as an opportunity to improve my answers and approach.

I encourage everyone, whether they are actively looking for a job or not to take every opportunity to be ready for that next interview. That means having these tips below in your toolbox. That also means taking the opportunity to practice these interviewing skills whenever you can. That may even mean going on an interview even if you don’t want that job. I have certainly done that too.

The question comes back to:

How to…

Prepare for a UX job interview

1. Do you homework

Know the basics about the company: what they do, who owns them, how long have they been in business, why they have been in the news recently, what are they knows for, etc. Also know your team members. Find out who you will be interviewing with in advance  and stalk them on LinkedIn. Know what their job title is, where they have worked, where they went to school and what their career path has been. Determine if you have any common traits that might be interesting points of discussion. Also see if you know anyone who has worked with your interviewers to get insight on what it could be like working with them.

2. Know the industry and landscape

Similar to the know the business aspect above. But this is understanding a bit more about the technology and how that impacts your job. Also know what competing companies are doing in a similar landscape so that you can ask questions related to technology and trends in the industry.

How to... Jennifer Blatz UX Design

3. Practice the whiteboard challenge

No matter how you feel about a whiteboard challenge, (Uhg, that’s a discussion for another day.) a company might require you to do a whiteboard challenge as part of the interview process. Love it or hate it, you need to be ready to do it. Be ready to show your UX process and how you would tackle this request in a short amount of time. I am suggestion that you practice this so you don’t freeze under pressure. Believe me, I’ve been there.

4. Have behavioral interview answers ready

Have answers ready to go for questions like:

  • What are your strengths?
  • What are your weaknesses?
  • How do you deal with conflict?
  • What would you do with a problematic boss?

5. Have behavioral design and technical answers ready

Not only knowing the Human Resources questions are necessary, you also need to walk the walk. Know your UX stuff. Be able to speak to the projects in your portfolio and how you executed them. Talk about the technology and tools being used by other UX designers. Show that you are keeping up on current trends and practices.

6. Have questions YOU want to ask about the company

A job interview must be a two-way street. You need to also find out if this is the company you would like to work for. Not only does it show that you are inquisitive, it makes you look like you are serious about the position. You want to learn about the culture, your co-workers, their process. I always like to ask “Why are you still working here?” and “What would cause you to leave?” Try to flesh out how happy their are there and if the company is a good fit for you.

 

I’d also like to include an image that I recently came across on Toptal’s website. though not super in depth, this is a nice visual representation of the difference between UI and UX.

Toptal's image for the difference between UX and UI